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Clay, pomade or nothing at all

A no nonsense guide to styling products, from the barbers who go through a jar a week each.

The shelf behind the chairs has three jars that do ninety percent of the work. Here is when we reach for each one.

Clay for texture

Short to medium hair that should look like you did nothing. Clay adds grip and grit with no shine. Work it into dry hair and rough it up with your fingers.

Pomade for polish

Side parts, slick backs and anything with a comb line. A water based pomade gives shine and hold, and washes out without a fight.

Nothing for the brave

A good cut should sit well on its own. If yours needs product to look right, it might be time for a different cut, not a different jar.

Written between appointments at Hone Barber Co.

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